CAMPAIGN LUREX | Women's Sand Bikini

Beachwear

Size	Cup	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Underbust (cm)	Underbust (in)
XS	I	38	4	34	36	8	8–10	80–84	31.5–33.1	68–72	26.8–28.3
S	II	40	6	36	38	10	10–12	84–88	33.1–34.5	72–76	28.3–30
M	III	42	8	38	40	12	12–14	88–92	34.5–36	76–80	30–31.5
L	IV	44	10	40	42	14	14–16	92–96	36–38	80–84	31.5–33.1
XL	V	46	12	42	44	16	16–18	96–100	38–39.5	84–88	33.1–34.6

Top styles

Triangle

The triangle bikini is an adjustable and versatile style with sliding cups and thin ties. It easily adapts thanks to adjustable cups, neck, and back, making it especially suitable for small to medium busts.

Balconette

The underwire bikini top provides support and definition, enhancing the décolleté. It lifts and shapes the bust thanks to its structured, bra-like support. Suitable for medium to fuller busts (but also flattering on smaller ones), with a secure fit from adjustable straps and a back closure.

Crop

The crop top is a more covering, streamlined style that offers comfort, stability, and freedom of movement, thanks to its wider straps and wire-free support. Suitable for different bust types, it’s ideal for those seeking both comfort and style, even while on the move.

Strapless

The strapless bandeau bikini is an essential and feminine style, ideal for achieving an even tan.

Bralette

The bralette bikini top naturally enhances the décolleté. It offers light support and is suitable for small to medium busts, even slightly fuller ones.

Size	Cup	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Underbust (cm)	Underbust (in)
XS	I	38	4	34	36	8	8–10	80–84	31.5–33.1	68–72	26.8–28.3
S	II	40	6	36	38	10	10–12	84–88	33.1–34.5	72–76	28.3–30
M	III	42	8	38	40	12	12–14	88–92	34.5–36	76–80	30–31.5
L	IV	44	10	40	42	14	14–16	92–96	36–38	80–84	31.5–33.1
XL	V	46	12	42	44	16	16–18	96–100	38–39.5	84–88	33.1–34.6

Top styles

Triangle

The triangle bikini is an adjustable and versatile style with sliding cups and thin ties. It easily adapts thanks to adjustable cups, neck, and back, making it especially suitable for small to medium busts.

Balconette

The underwire bikini top provides support and definition, enhancing the décolleté. It lifts and shapes the bust thanks to its structured, bra-like support. Suitable for medium to fuller busts (but also flattering on smaller ones), with a secure fit from adjustable straps and a back closure.

Crop

The crop top is a more covering, streamlined style that offers comfort, stability, and freedom of movement, thanks to its wider straps and wire-free support. Suitable for different bust types, it’s ideal for those seeking both comfort and style, even while on the move.

Strapless

The strapless bandeau bikini is an essential and feminine style, ideal for achieving an even tan.

Bralette

The bralette bikini top naturally enhances the décolleté. It offers light support and is suitable for small to medium busts, even slightly fuller ones.

Size	Cup	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Underbust (cm)	Underbust (in)
XS	I	38	4	34	36	8	8–10	80–84	31.5–33.1	68–72	26.8–28.3
S	II	40	6	36	38	10	10–12	84–88	33.1–34.5	72–76	28.3–30
M	III	42	8	38	40	12	12–14	88–92	34.5–36	76–80	30–31.5
L	IV	44	10	40	42	14	14–16	92–96	36–38	80–84	31.5–33.1
XL	V	46	12	42	44	16	16–18	96–100	38–39.5	84–88	33.1–34.6

Top styles

Triangle

The triangle bikini is an adjustable and versatile style with sliding cups and thin ties. It easily adapts thanks to adjustable cups, neck, and back, making it especially suitable for small to medium busts.

Balconette

The underwire bikini top provides support and definition, enhancing the décolleté. It lifts and shapes the bust thanks to its structured, bra-like support. Suitable for medium to fuller busts (but also flattering on smaller ones), with a secure fit from adjustable straps and a back closure.

Crop

The crop top is a more covering, streamlined style that offers comfort, stability, and freedom of movement, thanks to its wider straps and wire-free support. Suitable for different bust types, it’s ideal for those seeking both comfort and style, even while on the move.

Strapless

The strapless bandeau bikini is an essential and feminine style, ideal for achieving an even tan.

Bralette

The bralette bikini top naturally enhances the décolleté. It offers light support and is suitable for small to medium busts, even slightly fuller ones.

Size	Cup	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Underbust (cm)	Underbust (in)
XS	I	38	4	34	36	8	8–10	80–84	31.5–33.1	68–72	26.8–28.3
S	II	40	6	36	38	10	10–12	84–88	33.1–34.5	72–76	28.3–30
M	III	42	8	38	40	12	12–14	88–92	34.5–36	76–80	30–31.5
L	IV	44	10	40	42	14	14–16	92–96	36–38	80–84	31.5–33.1
XL	V	46	12	42	44	16	16–18	96–100	38–39.5	84–88	33.1–34.6

Top styles

Triangle

The triangle bikini is an adjustable and versatile style with sliding cups and thin ties. It easily adapts thanks to adjustable cups, neck, and back, making it especially suitable for small to medium busts.

Balconette

The underwire bikini top provides support and definition, enhancing the décolleté. It lifts and shapes the bust thanks to its structured, bra-like support. Suitable for medium to fuller busts (but also flattering on smaller ones), with a secure fit from adjustable straps and a back closure.

Crop

The crop top is a more covering, streamlined style that offers comfort, stability, and freedom of movement, thanks to its wider straps and wire-free support. Suitable for different bust types, it’s ideal for those seeking both comfort and style, even while on the move.

Strapless

The strapless bandeau bikini is an essential and feminine style, ideal for achieving an even tan.

Bralette

The bralette bikini top naturally enhances the décolleté. It offers light support and is suitable for small to medium busts, even slightly fuller ones.

Size	Cup	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Underbust (cm)	Underbust (in)
XS	I	38	4	34	36	8	8–10	80–84	31.5–33.1	68–72	26.8–28.3
S	II	40	6	36	38	10	10–12	84–88	33.1–34.5	72–76	28.3–30
M	III	42	8	38	40	12	12–14	88–92	34.5–36	76–80	30–31.5
L	IV	44	10	40	42	14	14–16	92–96	36–38	80–84	31.5–33.1
XL	V	46	12	42	44	16	16–18	96–100	38–39.5	84–88	33.1–34.6

Top styles

Triangle

The triangle bikini is an adjustable and versatile style with sliding cups and thin ties. It easily adapts thanks to adjustable cups, neck, and back, making it especially suitable for small to medium busts.

Balconette

The underwire bikini top provides support and definition, enhancing the décolleté. It lifts and shapes the bust thanks to its structured, bra-like support. Suitable for medium to fuller busts (but also flattering on smaller ones), with a secure fit from adjustable straps and a back closure.

Crop

The crop top is a more covering, streamlined style that offers comfort, stability, and freedom of movement, thanks to its wider straps and wire-free support. Suitable for different bust types, it’s ideal for those seeking both comfort and style, even while on the move.

Strapless

The strapless bandeau bikini is an essential and feminine style, ideal for achieving an even tan.

Bralette

The bralette bikini top naturally enhances the décolleté. It offers light support and is suitable for small to medium busts, even slightly fuller ones.

Size	IT	US	EU	FR	UK	AUS	Waist (cm)	Waist (in)	Hip (cm)	Hip (in)
XS	38	4	34	36	8	8–10	60–64	23.6–25.2	86–90	34–35.4
S	40	6	36	38	10	10–12	64–68	25.2–26.8	90–94	35.4–37
M	42	8	38	40	12	12–14	68–72	26.8–28.3	94–98	37–38.6
L	44	10	40	42	14	14–16	72–76	28.3–29.9	98–102	38.6–40.2
XL	46	12	42	44	16	16–18	76–80	29.9–31.5	102–106	40.2–41.7

Bottom styles

Brazilian

With their Brazilian-inspired cuts, these styles are striking, flattering and on-trend this season. The cuts are designed to make you feel at your most seductive this summer.

Thong

Minimal-coverage bottoms offer the least amount of fabric for the boldest among us. We recommend these styles because they enhance the female figure and radiate confidence.

Classic

Classic bottoms offer more moderate coverage while still showing a little skin. These popular styles feature form-fitting cuts that hug the body and create a beautiful silhouette.

Size	IT	US	EU	FR	UK	AUS	Waist (cm)	Waist (in)	Hip (cm)	Hip (in)
XS	38	4	34	36	8	8–10	60–64	23.6–25.2	86–90	34–35.4
S	40	6	36	38	10	10–12	64–68	25.2–26.8	90–94	35.4–37
M	42	8	38	40	12	12–14	68–72	26.8–28.3	94–98	37–38.6
L	44	10	40	42	14	14–16	72–76	28.3–29.9	98–102	38.6–40.2
XL	46	12	42	44	16	16–18	76–80	29.9–31.5	102–106	40.2–41.7

Bottom styles

Brazilian

With their Brazilian-inspired cuts, these styles are striking, flattering and on-trend this season. The cuts are designed to make you feel at your most seductive this summer.

Thong

Minimal-coverage bottoms offer the least amount of fabric for the boldest among us. We recommend these styles because they enhance the female figure and radiate confidence.

Classic

Classic bottoms offer more moderate coverage while still showing a little skin. These popular styles feature form-fitting cuts that hug the body and create a beautiful silhouette.

Size	IT	US	EU	FR	UK	AUS	Waist (cm)	Waist (in)	Hip (cm)	Hip (in)
XS	38	4	34	36	8	8–10	60–64	23.6–25.2	86–90	34–35.4
S	40	6	36	38	10	10–12	64–68	25.2–26.8	90–94	35.4–37
M	42	8	38	40	12	12–14	68–72	26.8–28.3	94–98	37–38.6
L	44	10	40	42	14	14–16	72–76	28.3–29.9	98–102	38.6–40.2
XL	46	12	42	44	16	16–18	76–80	29.9–31.5	102–106	40.2–41.7

Bottom styles

Brazilian

With their Brazilian-inspired cuts, these styles are striking, flattering and on-trend this season. The cuts are designed to make you feel at your most seductive this summer.

Thong

Minimal-coverage bottoms offer the least amount of fabric for the boldest among us. We recommend these styles because they enhance the female figure and radiate confidence.

Classic

Classic bottoms offer more moderate coverage while still showing a little skin. These popular styles feature form-fitting cuts that hug the body and create a beautiful silhouette.

Size	Cup	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Underbust (cm)	Underbust (in)	Waist (cm)	Waist (in)	Hip (cm)	Hip (in)
XS	I	38	4	34	36	8	8–10	80–84	31.5–33.1	68–72	26.8–28.3	60–64	23.6–25.2	86–90	34–35.4
S	II	40	6	36	38	10	10–12	84–88	33.1–34.5	72–76	28.3–30	64–68	25.2–26.8	90–94	35.4–37
M	III	42	8	38	40	12	12–14	88–92	34.5–36	76–80	30–31.5	68–72	26.8–28.3	94–98	37–38.6
L	IV	44	10	40	42	14	14–16	92–96	36–38	80–84	31.5–33.1	72–76	28.3–29.9	98–102	38.6–40.2
XL	V	46	12	42	44	16	16–18	96–100	38–39.5	84–88	33.1–34.6	76–80	29.9–31.5	102–106	40.2–41.7

Size	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Waist (cm)	Waist (in)	Hips (cm)	Hips (in)	Shoulders (cm)	Shoulders (in)	Sleeve (cm)	Sleeve (in)
XS	38	4	34	36	8	8–10	80–84	31.5–33.1	60–64	23.6–25.2	86–90	33.9–35.4	37–38	14.6–15	60	23.6
S	40	6	36	38	10	10–12	84–88	33.1–34.5	64–68	25.2–26.8	90–94	35.4–37	38–39	15–15.4	61	24
M	42	8	38	40	12	12–14	88–92	34.5–36	68–72	26.8–28.3	94–98	37–38.6	39–40	15.4–15.7	62	24.4
L	44	10	40	42	14	14–16	92–96	36–38	72–76	28.3–29.9	98–102	38.6–40.2	40–41	15.7–16.1	63	24.8
XL	46	12	42	44	16	16–18	96–100	38–39.5	76–80	29.9–31.5	102–106	40.2–41.7	41–42	16.1–16.5	64	25.2

How to take measurements?

• Take measurements carefully using a soft tape measure.
• Measure bust, underbust, waist and hips following our guide.
• If you are between two sizes, we recommend choosing the larger one for a better fit, or check the details on each product page.
• To speak with a sizing expert, contact our Customer Service.

Bust circumference

Measure your chest at the fullest point of your bust without wearing a bra. Make sure the tape is snug but not too tight. Find your bust measurement using the guide provided.

Underbust circumference

Place a soft tape measure around your torso, just below the bust. Keep the tape snug against your body without pulling too tight, and make sure it is perfectly horizontal all the way around. Breathe normally while measuring.

Waist circumference

Following our guide, measure the circumference at the narrowest point of your waist. Keep the tape parallel to the floor and make sure there is room to slip one finger between the tape and your body for a more comfortable fit.

Hips

Measure the circumference at the widest point of your hips and buttocks, keeping the tape parallel to the floor.

Clothing

Size	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Waist (cm)	Waist (in)	Hips (cm)	Hips (in)	Shoulders (cm)	Shoulders (in)	Sleeve (cm)	Sleeve (in)
XS	38	4	34	36	8	8–10	80–84	31.5–33.1	60–64	23.6–25.2	86–90	33.9–35.4	37–38	14.6–15	60	23.6
S	40	6	36	38	10	10–12	84–88	33.1–34.5	64–68	25.2–26.8	90–94	35.4–37	38–39	15–15.4	61	24
M	42	8	38	40	12	12–14	88–92	34.5–36	68–72	26.8–28.3	94–98	37–38.6	39–40	15.4–15.7	62	24.4
L	44	10	40	42	14	14–16	92–96	36–38	72–76	28.3–29.9	98–102	38.6–40.2	40–41	15.7–16.1	63	24.8
XL	46	12	42	44	16	16–18	96–100	38–39.5	76–80	29.9–31.5	102–106	40.2–41.7	41–42	16.1–16.5	64	25.2

Size	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Waist (cm)	Waist (in)	Hips (cm)	Hips (in)	Shoulders (cm)	Shoulders (in)	Sleeve (cm)	Sleeve (in)	Inseam (cm)	Inseam (in)
XS	38	4	34	36	8	8–10	80–84	31.5–33.1	60–64	23.6–25.2	86–90	33.9–35.4	37–38	14.6–15	60	23.6	23.5–26	9.3–10.2
S	40	6	36	38	10	10–12	84–88	33.1–34.5	64–68	25.2–26.8	90–94	35.4–37	38–39	15–15.4	61	24	24.5–27	9.6–10.6
M	42	8	38	40	12	12–14	88–92	34.5–36	68–72	26.8–28.3	94–98	37–38.6	39–40	15.4–15.7	62	24.4	26.5–29	10.4–11.4
L	44	10	40	42	14	14–16	92–96	36–38	72–76	28.3–29.9	98–102	38.6–40.2	40–41	15.7–16.1	63	24.8	28.5–31	11.2–12.2
XL	46	12	42	44	16	16–18	96–100	38–39.5	76–80	29.9–31.5	102–106	40.2–41.7	41–42	16.1–16.5	64	25.2	31–33.5	12.2–13.2

Size	IT	US	EU	FR	UK	AUS	Waist (cm)	Waist (in)	Hips (cm)	Hips (in)	Inseam (cm)	Inseam (in)	Length (cm)	Length (in)
XS	38	4	34	36	8	8–10	60–64	23.6–25.2	86–90	33.9–35.4	23.5–26	9.3–10.2	111	43.5
S	40	6	36	38	10	10–12	64–68	25.2–26.8	90–94	35.4–37	24.5–27	9.6–10.6	112	44
M	42	8	38	40	12	12–14	68–72	26.8–28.3	94–98	37–38.6	26.5–29	10.4–11.4	113	44.5
L	44	10	40	42	14	14–16	72–76	28.3–29.9	98–102	38.6–40.2	28.5–31	11.2–12.2	114	45
XL	46	12	42	44	16	16–18	76–80	29.9–31.5	102–106	40.2–41.7	31–33.5	12.2–13.2	115	45.5

Size	IT	US	EU	FR	UK	AUS	Waist (cm)	Waist (in)	Hips (cm)	Hips (in)	Inseam (cm)	Inseam (in)	Ankle (cm)	Ankle (in)	Flare (cm)	Flare (in)	Capri (cm)	Capri (in)
XS	38	4	34	36	8	8–10	60–64	23.6–25.2	86–90	33.9–35.4	23.5–26	9.3–10.2	87	34.3	105	41.3	66	26
S	40	6	36	38	10	10–12	64–68	25.2–26.8	90–94	35.4–37	24.5–27	9.6–10.6	88	34.6	106	41.7	67	26.5
M	42	8	38	40	12	12–14	68–72	26.8–28.3	94–98	37–38.6	26.5–29	10.4–11.4	89	35	107	42.1	68	26.8
L	44	10	40	42	14	14–16	72–76	28.3–29.9	98–102	38.6–40.2	28.5–31	11.2–12.2	90	35.4	108	42.5	69	27.2
XL	46	12	42	44	16	16–18	76–80	29.9–31.5	102–106	40.2–41.7	31–33.5	12.2–13.2	91	35.8	109	42.9	70	27.6

Size	IT	US	EU	FR	UK	AUS	Waist (cm)	Waist (in)	Hips (cm)	Hips (in)
XS	38	4	34	36	8	8–10	60–64	23.6–25.2	86–90	33.9–35.4
S	40	6	36	38	10	10–12	64–68	25.2–26.8	90–94	35.4–37
M	42	8	38	40	12	12–14	68–72	26.8–28.3	94–98	37–38.6
L	44	10	40	42	14	14–16	72–76	28.3–29.9	98–102	38.6–40.2
XL	46	12	42	44	16	16–18	76–80	29.9–31.5	102–106	40.2–41.7

Size	IT	US	EU	FR	UK	AUS	Bust (cm)	Bust (in)	Waist (cm)	Waist (in)	Shoulders (cm)	Shoulders (in)	Sleeve (cm)	Sleeve (in)
XS	38	4	34	36	8	8–10	80–84	31.5–33.1	60–64	23.6–25.2	37–38	14.6–15	60	23.6
S	40	6	36	38	10	10–12	84–88	33.1–34.5	64–68	25.2–26.8	38–39	15–15.4	61	24
M	42	8	38	40	12	12–14	88–92	34.5–36	68–72	26.8–28.3	39–40	15.4–15.7	62	24.4
L	44	10	40	42	14	14–16	92–96	36–38	72–76	28.3–29.9	40–41	15.7–16.1	63	24.8
XL	46	12	42	44	16	16–18	96–100	38–39.5	76–80	29.9–31.5	41–42	16.1–16.5	64	25.2

How to take measurements?

• Take measurements carefully using a soft tape measure.
• Measure bust, underbust, waist and hips following our guide.
• If you are between two sizes, we recommend choosing the larger one for a better fit, or check the details on each product page.
• To speak with a sizing expert, contact our Customer Service.

Shoulder width

Stand straight and relaxed, shoulders back but not tense. Find the outermost points of your shoulders (the "tips" where they end). Place the tape from one tip to the other, running straight across the back of your shoulders.

Bust circumference

Measure your chest at the fullest point of your bust without wearing a bra. Make sure the tape is snug but not too tight. Find your bust measurement using the guide provided.

Waist circumference

Following our guide, measure the circumference at the narrowest point of your waist. Keep the tape parallel to the floor and make sure there is room to slip one finger between the tape and your body for a more comfortable fit.

Hip circumference

Measure the circumference at the widest point of your hips and buttocks, keeping the tape parallel to the floor.

Sleeve length

Place one hand on your hip (elbow slightly bent). Start from the end point of the shoulder (where the sleeves begin). Measure along the arm: go over the elbow and down to the wrist.

Trouser / skirt / shorts length

Place the tape at the waist and run it vertically down the front or side. Choose the length based on the style:
• Mini → mid-thigh
• Midi → below the knee / mid-calf
• Maxi → to the ankle or floor

Men

Size	IT	EU	UK	US	AUS	FR	Inside leg (cm)	Bottom leg (cm)	High hips (cm)	Hips (cm)	Ext. length (cm)	Inside leg (in)	Bottom leg (in)	High hips (in)	Hips (in)	Ext. length (in)
S	46	46	28–29	36	28–29	42	7,5	29	85–88	94–98	34,5	3,0	11,4	33,5–34,6	37,0–38,6	13,6
M	48	48	30–31	38	30–31	44	7,5	30	89–92	98–102	35	3,0	11,8	35,0–36,2	38,6–40,2	13,8
L	50	50	32–33	40	32–33	46	8	31	93–96	102–106	35,5	3,1	12,2	36,6–37,8	40,2–41,7	14,0
XL	52	52	34–35	42	34–35	48	8,5	33	97–100	106–110	36,5	3,3	13,0	38,2–39,4	41,7–43,3	14,4
XXL	54	54	36–37	44	36–37	50	9	34	101–104	110–114	37,5	3,5	13,4	39,8–40,9	43,3–44,9	14,8

How to take measurements?

• Take measurements carefully using a soft tape measure.
• If you are between two sizes, we recommend choosing the larger one for a better fit, or check the details on each product page.
• To speak with a sizing expert, contact our Customer Service.

Inside leg (A)

Measure from the highest point of your inside thigh down.

Bottom leg (B)

Wrap the tape measure around your thigh. The circumference of the swimsuit should be at least 3-5 cm larger than your thigh measurement to allow for movement.

High hips (C)

Wrap the tape measure around your high hips, keeping your feet together. The tape measure should be parallel to the floor.

Hips (D)

Measure around the widest point of your buttocks, keeping the tape measure parallel to the floor.

External length (E)

Place the beginning of the measuring tape on your hip (where you took measurement C). Draw the measuring tape down the outside of the leg and compare the length with the size chart.

Size	IT	EU	UK	US	AUS	FR	High hips (cm)	Total height (cm)	Hip height (cm)	Leg gap (cm)	High hips (in)	Total height (in)	Hip height (in)	Leg gap (in)
S	46	46	28–29	36	28–29	42	94–98	22	7	22	37,0–38,6	8,7	2,8	8,7
M	48	48	30–31	38	30–31	44	98–102	24	7,5	22,5	38,6–40,2	9,4	3,0	8,9
L	50	50	32–33	40	32–33	46	102–106	24,5	7,5	24	40,2–41,7	9,6	3,0	9,4
XL	52	52	34–35	42	34–35	48	106–110	25	8	25	41,7–43,3	9,8	3,1	9,8
XXL	54	54	36–37	44	36–37	50	110–114	25,5	8,5	25,5	43,3–44,9	10,0	3,3	10,0

How to take measurements?

• Take measurements carefully using a soft tape measure.
• If you are between two sizes, we recommend choosing the larger one for a better fit, or check the details on each product page.
• To speak with a sizing expert, contact our Customer Service.

High hips (A)

Wrap the tape measure around your high hips, keeping your feet together. The tape measure should be parallel to the floor.

Total height (B)

Measure the vertical distance from the center of your waist to the base of your crotch.

Hip height (C)

Place the beginning of the tape measure on your hip (where you took measurement A). Lay the tape measure down the outside of your leg and compare the length with the size chart.

Leg gap (D)

Stand in a natural position with your legs slightly apart. Wrap the tape measure around the base of your thigh. It should follow the natural line of your groin, passing under your buttocks and up toward your hip bone.

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